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MFF films honored at Shanghai film festival


Written by: MacGillivray Freeman Films
Date: June 13, 2008



Category: Press Releases

LAGUNA BEACH, Ca. (June 13, 2008) -- MacGillivray Freeman Films earned five film awards including the festival's top awards for Film of Outstanding Content and Best-Received Film at the Shanghai Science & Technology Museum's Science Week Film Festival held May 17 through June 1. Twelve original 70mm giant screen films were presented at the festival which gave out ten film awards. All awards were based on public surveys and audience online voting.

MYSTERY OF THE NILE was honored with three of the top awards: Film of Outstanding Content, Film of Outstanding Sound, and the Best-Received Film award in the Dome category. GRAND CANYON ADVENTURE: RIVER AT RISK 3D won a Best-Received Film award in the 3D flat screen category, and THE ALPS won a Best-Received Film award in the Dome category.

"The Shanghai Science Week Film Festival was a remarkable experience and we are honored by these awards," said Mike Lutz, President of the MacGillivray Freeman Films Distribution Company. "We applaud the Shanghai Science & Technology Museum's herculean efforts to host this festival which drew thousands of viewers and significantly advanced the cause of educational giant screen films in this important city."

"As a giant screen film enthusiast and professional, Mystery of the Nile brought so many surprises to me" said Gu Jieyan, Deputy Director of Public Education Department at the Shanghai Science & Technology Museum. "The film brought in high attendance and took us back into far away history, inspiring us to yearn towards the great civilization of the Nile. Congratulations to the filmmakers for earning the top 3 awards and I thank them for bringing this excellent film to the SSTM Special Science Film Week."

This is the Science & Technology Museum's second Science Week Film Festival and the first attended by MacGillivray Freeman Films, which co-sponsored the festival's opening luncheon with its Chinese distributor ST Giant Films. The Festival occurred just days after the tragic Chengdu earthquake. MacGillivray Freeman Films and ST Giant Films donated Y20,000 yuan towards Chinese disaster relief efforts during the festival.

All three of MacGillivray Freeman's award-winning films are part of the company's Great Adventure Film Series, a brand that encompasses original giant screen productions based on real-life adventures in remote locations and that celebrate the discovery of the natural world. Grand Canyon Adventure is the company's most recently released film and is currently opening in more than 60 giant theatres around the world this year. Grand Canyon Adventure has grossed $4 million after 12 weeks of release in less than 40 theatres, making it the fastest grossing original giant screen documentary so far this year.

About MacGillivray Freeman Films
MacGillivray Freeman Films is the largest, most experienced independent producer and distributor of giant screen 70mm films in the world with more than 30 films to its credit. Throughout the company's 40-plus year history, its films have won numerous international awards including two Academy Award nominations for Best Documentary Short Subject for Dolphins and The Living Sea. Two of the company's films -- To Fly! and The Living Sea -- have been inducted into the IMAX Hall of Fame, and in 1998 the company's hit film Everest shattered industry attendance records to become the highest grossing giant screen film of all time. More recently, the Giant Screen Cinema Association named Hurricane on the Bayou the Best Giant Screen Film of 2007. MacGillivray Freeman's films are known for their artistry and successful blend of education and entertainment, as well as their celebration of science and the natural world.

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